Koskisen Group11.10.2011

Koskisen focuses on e-media

Kati Manninen says that World of Wood has been successful in establishing a readership and has received a positive feedback.

Kati Manninen says that World of Wood has been successful in establishing a readership and has received a positive feedback.

The world is changing and so is Koskisen’s online magazine. The revamped electronic magazine, which appears three times a year, now enables even better interaction with readers.

Kati Manninen, Koskisen’s Marketing and Communications Manager, says the company is focussing its resources on fast-moving electronic media.

- The online magazine will allow us to inform our customers of current issues more diversely, enable us to react more quickly to readers’ wishes, and provide news concerning Koskisen and the industry on the whole more actively than before. By registering electronically via a link at the bottom of the screen of the online publication, subscribers will receive an email announcing the release of the latest issue. 

Kati says that World of Wood has been successful in establishing a readership and has received mostly positive feedback. She considers it possible that one day Koskisen’s communications will switch even more to the electronic world.

- We welcome all suggestions for further developing the online magazine and its contents. We have also received story suggestions from our readers, which is great. We will try to include these in each magazine as much as possible, says Kati.